Magic that happens on Stage or TV can be impressive. When it happens before your very eyes, in your hand using your own money, key or watch it is truly astounding!
Using everything from cards, dice and elastic bands to balloons, wallets and coins Marc enthrals, entertains and mesmerizes audiences of all ages. No matter what the environment, a private dinner party at home, a Sunday Lunch in a restaurant or a corporate function in a hospitality suit, Marc will appeal to all.
Marc can do this because he is adaptable. He specialises in customising magic to suit the target audience and the messages you want to convey. He gauges the style to suit you. For a young lively audience: slightly alternative, middle aged managers: sharp, witty and stylish, mixed couples: fun and friendly.
Adapting his magic and patter to suit the function and the audience is a skill few magicians have. Marc is able to do this. In addition he can incorporate special business messages if required for trade show, conference and exhibition events.
Marc has performed his unique style of close up magic at trade shows and company functions for clients as diverse as British Airways, MCI World Com and Allied Dunbar. Travelling extensively with his magic he has performed in Europe, the USA and throughout the UK, and made appearances in the UK and abroad.
Based in the Midlands Marc travels around the UK for all types of functions. If you require more than one magician then Marc can organise a team of Magicians through his company Impact Productions.
Trade Shows & Exhibitions
In the current economic climate there is a delicate balance to be achieved within a budget between being seen at a show and the business benefits that that show can deliver.
Often the budgets and costs are considerable, from floor space charges, stand design and accommodation, to staffing levels, printed literature and hospitality costs. Why add another cost of entertainment to your budget?
Entertainment can make or break any event. This is especially true at corporate functions, whether you are dealing in a business-to-business environment or in a business to end user market. Why take a risk?
When used properly and implemented in an effective and professional manner, the use of entertainment in various forms can deliver hundreds of business benefits. A few of these include:
Increased footfall on your stand.
Longer duration of people on your stand.
Deliver business messages and service points in a memorable and entertaining way.
Create a talking point within the show and amongst visitors to the show.
Raised product recognition.
Increased business card collection.
How can Marc Dominic do this?
Marc Dominic is both an experienced performer at trade shows as a magician and as a marketer. He is able to understand your business message and then deliver it in an entertaining and memorable manner. He becomes not a magician but a professional sales entertainer.
Clients in this area include Copyright Licensing Agency, Protocol Professional, System Industries, Housing Today, Associated Network Services. He has worked at both small conferences at hotels and larger venues such as Earls Court and The NEC.
The Secrets Of Trade Show Success
In today's over-communicated society, it takes a simple message, put across in a unique way, to capture attention and get your sales message through to trade show attendees.
Exhibiting at a trade show is advertising. Just like the advertising your company places in trade magazines, journals and newspapers.
The effectiveness of an advertisement is measured by the number of persons who read the ad, not the number of people on the publication's subscription list.
The effectiveness of your display at a trade show can be measured by the number of folks who receive your message, as compared to the number of people attending the show.
If an advertisement with colour is placed among ads in black & white, the colour ad will get more attention.
In the same way, the trade show display which presents live sales entertainment to introduce the company and its products is most likely to be the booth that draws the largest crowds, gains the most attention, and does the most business.
At your next show, ask people why they stop at various booths or stands. You'll find an attractive stand will stop some people, a pre-developed interest will draw others, but a live, unique sales entertainer - like Marc Dominic - can stop them all.
Your Trade Show Ad, In Colour
The stand with a Marc Dominic, compared to an ordinary stand, is like the colour advertisement compared to the black & white ad.
Any participation in a trade show is costly, but you can insure your success by using a "grabber" to make sure the largest possible number of people will hear the benefits of doing business with your company.
Working the trade show booth requires the product presentation be given by the Sales Entertainer in a direct, condensed form. A short, tightly presented sales pitch should be given while entertaining and pulling a crowd. But Marc Dominic can do more.
How To Find The Right Sales Entertainer
It's not easy to find great entertainers and even harder to find top sales people. But to profit at trade shows, you must find a person who is a rare combination of entertainer and salesperson.
Marc Dominic and his team at Impact Productions are such people.
A New Marketing Team Member
A good sales entertainer can and should become a member of your sales team, and can often be used for public relations work, in addition to the presentation given in the booth.
Hire a clown if you just want attention. Hire a Professional Sales Entertainer if you want respect and results.
Hospitality Suite Entertainment
For an additional fee, Marc and his Professional Sales Entertainers will present Hospitality Suite mini-shows for the sponsor.
These shows are pure entertainment for the guests of the host.
Entertainment has been used throughout history, to help lubricate business deals, to celebrate great victories and provide light hearted amusement at major events.
It has often been used in corporate environments as part of hospitality packages or at gala dinners to help lighten or enhance the atmosphere. However it has other uses, whether that is to educate people whilst entertaining them or to use it as a form of testing someone's knowledge acquired on a training course.
Over the past 10 years Marc Dominic has been using entertainment to help deliver business messages to our clients, their employees and their customers through his company Impact Prodcutions
We at Impact Productions see entertainment as a marketing tool that can be used in any face-to-face marketing situation, whether that is a product launch, company dinner, sales conference or exhibition.
All the techniques we use have a sound psychological footing based on how people remember events and retain information. We apply our methodology to often what can be seen as 'normal' activities to enhance their effectiveness, often making entertainment not just amusing but also turning it into a marketing tool.
Pound for pound, when correctly targeted, entertainment can generate more interest than other forms of marketing. It is also a relatively low cost option.
Why use Impact Productions and Marc Dominic?
Any entertainment used by a company or venue has to reflect that company's brand standards and values.
This is a fact that Marc and Impact Productions never forget. It is one of the reasons we have been providing entertainment and small customised events for over 10 years. For press days, product launches, dinners or hospitality days we provide entertainment to suit every need.
Impact Productions have also been running magicians and entertainers in hotels and restaurants for over 10 years. They have entertainers working regularly in some of the finest hotel chains in the country. (De Vere Hotel, Swindon, Hyatt Regency, Hilton International Park Lane)
They do not flood a geographical area and once engaged, they only supply one client in any particular market sector. At a given time you will have exclusive use of our services at an exhibition or trade show.
Within the corporate market Impact Productions have the experience to understand your marketing and business objectives for the event. We do an analysis of the type of event attendee and target our entertainment to. Then we provide a number of entertainment suggestions that could prove beneficial.
We are transparent in the way we work often working within tight budgets and represent event management companies as part of their own event staff.
They only use the highest standard of magicians and entertainers. The company is run by Marc Dominic, himself an international award-winning magician, and member of The Magic Circle. He insists all our entertainers provide the best value-for-money entertainment available.
The entertainers and support staff have a totally professional approach to what they do, the way they reflect the establishment in which they are working and the company whose event it is.
We have a national database of over 2000 close-up magicians and entertainers. We don't try to offer you bands or other forms of general entertainment. We specialise in Magic and bespoke entertainment for corporate clients, restaurants and private functions as well as custom-designed after-dinner entertainments.
In the past we have provided entertainments ranging from on-stand game shows to magicians, caricaturists to palm readers and Indian Head Massage to dancers.
Entertainments offered include
Card Shark/Cheating Demonstration
Rune stone readers
Circus skills classes
Indian Head Massage
Customised Game Shows
Unique Mix And Mingle Characters
What do our corporate clients say about us?
"It is always difficult to get across a corporate message in a way that appeals to a wide audience, that is entertaining and very memorable. Impact Productions most certainly achieved this and I know we are still receiving telephone calls and letters."
Mr Chris Skidmore, Thistle Hotels (Corporate launch to prospective customers)
"The feedback from everyone has been very positive and I feel that it really added something to the evening. I wouldn't hesitate to recommend you to someone else."
The London Assessment Centre (Trade awards dinner)
"Thanks for all your hard work and effort - it had the desired effect as attendance was 120% up and we picked up some good leads."
Jonathan Leigh-Hunt, The Copyright Agency (Stand entertainment at the CBI exhibition)
Marc's Impact Productions clients are many and varied; they include the following.
Marc Dominic - A Brief History
Marc has been entertaining children & adults with his magic for over 14 years. He started in his late teens. In that time he has performed all over the world, from Jamaica to Malta, from Ireland to the USA and throughout the United Kingdom.
Marc is a member of the world famous Magic Circle, a full member of The International Brotherhood of Magicians and a member of the British Magical Society, the oldest magical society in Europe.
Marc and his magic style is new, quirky, and he is different! If you are looking for a party or event with a difference whether it's for adults or children then give Marc a call. Blending humour, magic and fun, he entertains all.
Marc also works as an actor and magical advisor. He has worked as a magical advisor on several professional shows including pantomimes, Shakespeare and contemporary shows, as well advising and instructing actors for BBC TV.
Marc has won the British Magical Societies Maurice Award for Showmanship twice. Only one of two people to win the title consecutively in the Society's 100 year history.
A Magical Wedding
Entertainment of any sort can make or break a wedding. We have all heard stories of the ones that went wrong, so how can you use a magician and magic to add something special to your event?
Each wedding reception is unique although they generally have a similar format. However, what happens and when is down to the choice of the bride and bridegroom. Magic can be used in a number of ways. How you use a magician is a personal choice, however the magician must appeal to all of your guests and reflect the mood of the wedding whether that is an informal family gathering or a society function. Whether you want a subtle, close-up magician to do tricks quietly to groups of guests or a cabaret act where the magician saws your new mother-in-law in half, the variety is endless.
Here are the most popular scenarios. You could use one or more to enhance your wedding.
1. During the Canapés and Reception Before The Wedding Breakfast
This is the first time the guests are mixing after the ceremony and they may be waiting for photos or a reception line. The magician can circulate around the groups doing a few quick tricks and then moving on. Often guests are standing and holding drinks so the magic has to be suitable for this situation.
2. During The Wedding Breakfast
As your guests are eating, a magician can move around the tables performing between courses and as guests wait for food. This is very similar to the way a magician might work in a restaurant. The style is still fairly formal.
3. A Magic Show for the Children
Families can get very stressed at weddings as children can get bored - if you have a number of children under 14 why not organise a special magic show for them during the speeches or after the meal? This allows the parents to get 45 minutes of peace and quiet before their children come back with tales of what the magic man has done.
4. Magic during the Evening reception
If extra guests will be arriving for a more informal party in the evening why not have a magician doing street style magic with everything from cards and coins to rings and paper napkins?
I would ask you to consider these different ideas as you plan the day. I also have an agency called Impact Productions through which I can supply other magicians, entertainers and toastmasters for your event should I be booked or unsuitable.
Member of: The Magic Circle
The International Brotherhood of Magicians
Wolverhampton Circle of Magicians
British Magical Society